The third anniversary of the Great Wall Gun released the brand 2.0 strategy, and the large pickup truck will be unveiled at the Chengdu Auto Show.

China Quality News Network (Liu Jiayun) On August 18th, the third anniversary of the Great Wall Gun brand and the Global Fan Festival kicked off in Guilin. At the event site, Great Wall Gun officially opened the brand 2.0 era and upgraded to a global user brand. At the scene, the concept of mountain and sea culture was put forward for the first time, leading the brand pickup culture to jump upward. In addition, the brand-new large-scale high-performance luxury pickup truck that will be unveiled at Chengdu Auto Show will start the whole network, and the image store will open on August 25th.

At the same time, Great Wall Artillery also released the super IP "Cannonball" and the badge of Huanxin Artillery Alliance, and joined hands with users around the world to create pickup trucks..

Open the era of 2.0, push Shanhai culture and build a global user brand.

In the future, the Great Wall Gun will enter the global pickup head camp with the full power matrix of fuel, hybrid, pure electricity and hydrogen energy. Make efforts to take advantage of the two categories of leisure and fashion business, and achieve full lineup, full scene and full price coverage, helping the pickup market to fully expand. The Great Wall Gun will also achieve a comprehensive "TO C", with the Great Wall Gun APP as the aggregation platform online, providing users with a full life cycle and full link digital experience. The great wall cannon applet will also provide users with more convenient and lightweight services.

In terms of offline channels, the brand’s first high-end pickup image experience store "PER-SPACE" built by Great Wall Gun will open in Chengdu on August 25th, and it will cooperate with more than 200 brand franchise stores and more than 2,000 distribution stores nationwide to provide users with a one-stop user experience.

The first luxury pickup truck occupies the highland of "large high-performance luxury pickup truck"

With the lifting of the ban on pickup trucks and the upgrading of automobile consumption, the luxury pickup truck market has a huge prospect. As a high-end product of the Great Wall Gun category innovation, the brand-new large-scale high-performance luxury pickup truck officially launched the whole network car name collection at the Global Fan Festival of Great Wall Gun.

It is understood that the new car will be equipped with a 3.0T V6+9AT power combination, with a luxurious business cockpit and diverse expansion space, and the new car will also make its world debut at the Chengdu Auto Show.

Release cannonballs, deepen users’ co-creation, and make China pickup culture popular.

At the third anniversary of the Great Wall Gun brand and the Global Fan Festival, Great Wall Gun released the brand fashion IP "Cannonball". Cannonball is a super IP created by Great Wall Gun, cooperative brands and users. The design was inspired by the Great Wall Gun.Shell plan"The pattern consists of minimalist shell elements and exciting flying wing elements, representing "full of passion and great energy".

In addition to cultural IP, Great Wall Cannon will join hands with brands such as Akino Land, Black RV and Xumei Technology to launch joint-name products, deepen the co-creation activity of "Cannon Tea Together", tap more high-quality and original ecological tea products, and help products go out of the mountains and enhance value.

Climbing the Great Wall Gun for Three Years ushered in a new era of pickup trucks.

In 2019, the global pickup brand Great Wall Gun was born, and the artillery shell plan was released. With personalized innovative products such as off-road guns, black bombs, travel guns, artillery, and super-running pickup trucks, we will continue to lead the innovation of pickup trucks.

In May this year, the Great Wall Gun completed the production of the 300,000th vehicle in 2 years and 8 months, and the "Great Wall Gun Speed" refreshed users’ understanding of the pickup truck market. At present, Great Wall Gun has been listed in more than 50 countries on four continents, won the Best Pickup Award in Australia, South America and South Africa, and has become a five-star safety rating China brand under the new Australian ANCAP standard.

In the era of brand 2.0, Great Wall Gun will insist on category innovation and user co-creation, ignite the pickup dream in users’ hearts, fight against international brands in the global market in the name of independent brands, and realize the goal of making China brand pickup trucks popular around the world as soon as possible. (The pictures in the text are all from the Great Wall Gun official)